South Korea’s largest retailers are having to invest in logistics to cope with rising online spending and personalised delivery services. South Korean online shopping malls Coupang and Market Kurly have led the paradigm shift in the delivery industry after introducing the early morning delivery service, which has led many to adjust to the new and more convenient ways to purchase goods.
Large brick-and-mortar retailers can no longer wait for the customers to visit their store. Homeplus, a South Korean hypermarket chain operator, said it has opened two fulfillment centres, located in Anyang and Suwon, Gyeonggi Province to provide better online delivery services.
In a 6,600sqm logistics centre, pickers collect products in a tray to ship them for online orders. A Digital Picking System informs the picker on which tray to use, where the product is located, and the final results of the picking process. Homeplus plans to improve 140 stores across the country with enhanced capabilities for online shopping and delivery by 2021.