Benefit Cosmetics, initially founded as a beauty boutique in San Francisco in 1976, has cooperated with arvato in Europe, Asia and the US for several years. The contract for the European business was extended and entails e-commerce logistics, payment services and customer care solutions for the beauty brand. For the European market, logistic services are provided from the warehouse in Dortmund. This fashion and beauty site of arvato is especially fitting for the international growth plans of the beauty brand due to later cut-off times as well as specialised processes for both handling of hazardous goods and returns.
In addition to the management of returned goods, arvato is also responsible for transport management. Value-added services include gift wrapping and personalised gift cards. For Benefit Cosmetics, the British market is the core market in Europe aside from Germany and France due to the long-lasting expertise of the company. Expansion plans focus on additional European countries and arvato will support the company with e-fulfillment solutions in line with this strategy.